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Royal Purple Releases New Outperformer Video Series

Any young driver that has strapped into a racecar would be lying if they said they didn’t have aspirations of making a career out of racing. We would all love to be able to achieve that goal, but only a select few have the resources and drive to pull it off.

“I’m so focused on what I want to do, it doesn’t seem to ever go away,” Said 16 year-old driving phenom Dylan Kwasniewski. “I think that passion will keep staying with me, because if you don’t have it than your just going through the motions and you’re just doing what everyone else is doing. It takes that extra bit to get to the top, and I think I have it…. I’m 16 years old and I want to drive race cars for a living.”

Dylan was recently highlighted in the first of a three part video series from the folks at Royal Purple.  The brand new video that kicked off the “Outperformer Series” is a video worth watching.  Two additional mini-documentaries featuring other Outperformers will air in August and September respectively, and can be viewed by visiting the Royal Purple website. The videos, which average five minutes in length, will be promoted with 15-second clips on broadcast television and online.

Dylan Kwasniewski’s impressive stats:

  • Won 88% of the races entered in the INEX Bandolero Bandits class
  • Earned three championships at 12 years old to become the youngest champion in the Las Vegas Bull Ring History.
  • Youngest driver to win a pole, race and rookie of the year in the NASCAR K&N West Series.
  • Was the first 15-year old to compete in the West Series.

So why create these videos? Director of Consumer Marketing, Randy Fisher summed it up for us, “Each of the videos created for this campaign are designed to tell the story of excellence, how they got to where they are now and the dedication that makes them unique. We feel that this level of dedication, refinement of their craft and spirit of continuous improvement make each of these individual outperformers in their field and deserving of recognition.”

Watch the first Outperformer video here.

For more information on Royal Purple visit their home on the web at RoyalPurpleConsumer.com



 

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